Subject Matter Expert Indonesia: Catalyst for Business Growth
A subject matter expert (SME) is a person who has vast knowledge and experience in a certain field. They have a thorough understanding of their subject and can offer valuable insights, opinions, and data. Subject matter experts are often sought out for their expertise and are usually consulted on complex matters.
One of the strengths of a subject matter expert is that their opinions will always be respected by others. In many cases, they will always be asked to help analyze something and give an opinion on a particular matter.
What is a Subject Matter Expert?

As mentioned earlier, a subject matter expert is an individual who has a deep understanding in a certain type of field.
This definition is in line with the statement from the University of Waterloo, which states that a subject matter expert is a person who is able to provide opinions related to their knowledge and expertise to others.
Generally, those who have become subject matter experts have been in a field of expertise for a long period of time. So, they not only have knowledge but also have a lot of experience in their field.
From a business context, a Subject Matter Expert is a person who has in-depth knowledge and extensive experience in a certain field. SMEs are often consulted for their expertise in a particular topic, industry or market. Their insights are critical to driving innovation, making the right decisions, and enhancing a company’s reputation.
Subject matter experts can be found in all industries ranging from IT, digital marketing, accounting, to public relations.
However, now with the development of technology and data, quite a lot of companies are looking for experts in these fields. For example, a subject matter expert who is experienced in software engineering or big data.
Subject Matter Expert Responsibilities
The Balance Careers explains that quite a few companies utilize the expertise of a subject matter expert when trying to resolve a problem.
For example, when a company has a problem with the process of creating software for its new product, they will usually ask for their opinion. Therefore, he has to find out and analyze the problem with the new software. After knowing what the problem is, they will give the right advice so that the software can be better.
To make it easier to understand, consider first what are examples of the responsibilities of a subject matter expert including:
- Analyzing problems related to their field that the company is currently facing.
- Provide data and plans that can help him solve the problem.
- Make an explanation of the results of his analysis in a language that is easier to understand.
- Make recommendations on what the company needs to do in order to overcome the problems it is facing.
- Another responsibility of a subject matter expert is to ensure that his opinion can provide new insights for the company.
The Role of Subject Matter Expert in Business
Subject Matter Expert play a vital role in various business aspects, including:
1. Driving innovation:
Subject Matter Expert challenge existing norms and introduce new ideas, helping businesses stay competitive.
2. Enhancing decision-making:
They provide valuable insights that inform strategic decisions.
3. Building credibility:
Associating with Subject Matter Expert can boost a company’s credibility and reputation.
Example Subject Matter Expert Scenarios
Subject matter expert Indonesia are available in various formats for each industry. Here are some examples to show the breadth and depth of roles Subject Matter Expert may play:
Social media expert:
Social media SMEs have more specific knowledge than simply understanding how to create a social strategy or engage an audience. Instead, these SMEs will target specific aspects of social media, such as Instagram strategies for small eCommerce business accounts.
Project manager:
Project management is a very fluid role. Basically, if you manage projects, you are a project manager. But SME project managers focus on specific industries and areas of work-such as a project manager for billing at a health technology company.
Consultant:
Such as project managers, consultants can be brought in to develop new programs. For example, if the human resources department wants to launch a diversity and inclusion program, they can bring in SMEs to guide them on best practices and ensure that they are on the right path.
Discovering and Working with Subject Matter Expert

1. Identify Potential Subject Matter Expert:
Find individuals who have degrees, certifications, publications, or extensive industry experience.
2. Developing a Network:
Attend industry conferences, join professional organizations, and use social media to connect with potential SMEs.
3. Leverage Expert Networks:
Platforms such as LinkedIn and specialized expert networks can simplify the process of finding and connecting with SMEs.
Looking for an Expert for Your Business?
Subject matter experts are a valuable resource for businesses that aim to drive growth and innovation. Leveraging the expertise of SMEs allows companies to make better decisions, improve marketing efforts, and strengthen their brand reputation.
Are you looking to boost your business? Consider partnering with subject matter experts. By leveraging the knowledge and experience of industry leaders, you can gain a competitive advantage and achieve your business goals.
Konnect Network will connect you with an expert network to boost your innovation and project success. Join us now to grow your network and become a leader in your industry.
Find out more by contacting us by email!
Source: University of Waterloo, The Balance Careers